Top 10 Micro Influencers on Instagram India (2024)
Do you want to get the best results with your marketing strategies? If your answer is yes, then it’s time for you to collaborate with the top micro influencers on Instagram. Around 75% of marketers use influencers as a major part of their marketing strategy. And on top of that, about 42% of them are micro influencers. These are the influencers with followers between 10K and 100 K.
Instagram influencers definitely know how to impress their audience with short and creative content. The immense popularity of Instagram as a global engagement platform helps influencers build a close-knit community with their followers. So, let’s dive into the list of top 10 micro influencers on Instagram and learn more about them.
Top 10 Micro Influencers on Instagram India
1. Ishika Sahni
Let’s start the list with one of the most popular lifestyle influencers on Instagram. Ishika Sahni is loved immensely by her audience for her refreshing fashion content and insightful makeup tutorials. Apart from collaborating with famous brands like Bewakoof, Sugar Pop, Lulu & Sky, etc., Ishika also runs her own fashion brand. Every time she uploads a makeup or fashion video, she pretty much slays.
2. Tanya Roy
Gen Z is not just different in thoughts but also in fashion. Tanya Roy is a remarkable Instagram influencer famous for her fresh fashion sense and style. Her fashion and lifestyle content, especially the OOTD (Outfit Of The Day) shop looks, is greatly loved by her followers. Tanya Roy is breaking the old boundaries and exploring the fashion world freely. After all, fashion is all about finding your own vibe.
3. Hema Nowhal
Welcome to the world of Hema Nowhal! This Instagram account is a visual bliss for all aesthetic lovers. Hema Nowhal is famous for her cute and simple content, which blends perfectly with the aesthetic vibes. Many big brands, such as Samsung, Mama Earth, Meesho, Dusaan, etc., have collaborated with her. This influencer’s content reflects creativity and simplicity in all her work, which the audience loves most about her. She also runs her very own thrift store on Instagram.
4. Sparsh Alawadhi
If I had to describe Sparsh in three words, those would be style, elegance, and fitness. Sparsh Alawadhi is a renowned model, fitness enthusiast, and lifestyle influencer. Once you enter his Instagram account, there is no going back. Sparsh definitely knows how to create impactful content and leave a lasting impression. He has worked with many popular brands, including Shoppers Stop, Kingfisher, VJhon, and many more. He is also the founder of a popular clothing brand, ‘thesuavestitch’.
5. Dipti Parihar Sharma
This Instagram influencer has grabbed the attention of the audience with her remarkable desi and fusion styles. Dipti Parhihar Sharma is an inspiration for all fashion lovers who love exploring new style variations and live for vibrant outfits. She has an amazing fashion sense and definitely knows how to create perfect ethnic outfits for Indian festivals and celebrations. She has collaborated with many big brands, like Global Republic Fashions, Indya Luxe, Swarovski, Roadster, etc.
6. Kritika Goel
Kritika loves travelling, and we love travelling with her through her Instagram account. She is a former corporate girlie who left her job to pursue her passion for travel and adventure. She is an inspiration for all those who want to chase their dreams. Her Instagram account is full of solo travel videos and mesmerising places from all over the world. Many big brands like Canon, GoPro, and Panditv have worked with her or are currently working with her.
7. Sid Bhawsar
Time to meet one of the best men’s fashion influencers in India, Sid Bhawsar. He is popular for his timeless fashion designs and trendy outfits. His love for fashion is surely reflected in his work. Sid’s followers described him as the epitome of cool and trendy fashion outfits. His captivating auro is a major reason why the audience loves his content so greatly. He just looks amazing in every sense. This micro influencer Instagram has worked with many popular brands, including G-Shock, Go Noise, Myntra, Boohoo Man and many more.
8. Footloose Dev
Here’s another wanderlust Instagram influencer who loves exploring the borders all around the world. Dev is a renowned travel-based writer and photographer who is appreciated by his audience for finding mesmerising places all over the globe. He also shares insightful content on things like how to become a full-time blogger. Dev is loved by his followers for the authenticity and simplicity of his work.
9. Abinas Nayak
Abinas Nayak is one of the most loved food influencers on Instagram. He is the winner of MasterChef season 6, so of course, his cooking skills are no joke. Who knew that a Senior Systems Engineer working at a prominent MNC would one day become a famous culinary expert? He loves posting cuisine recipes from across the regions and also creates fusions of his own.
10. Vaibhav Mahajan
Vaibhav Mahajan is a popular fitness micro influencer on Instagram. His passion for fitness and health is the reason his Instagram account is filled with amazing content. He regularly posts about fitness routines, diet plans, and more for his audience. Vaibhav also shares content from his personal life, which makes the audience feel more connected with him. He has collaborated with many health and fitness brands like Bigmuscles Nutrition.
Summing Up
Whether it’s about following a particular lifestyle, knowing about the gorgeous places in the world, or learning about fitness trends, people look up to influencers to make good decisions. If you want to promote your brand or boost your sales, micro-influencers on Instagram can help you with that. You don’t need a hefty amount to pay; you can find an influencer who fits under your budget.
That being said, WOOST is a renowned influencer marketing company that can help you find the right influencer for your business. A skilled and dedicated team of experts will work with you to create the best strategies for your brand’s growth. So stop waiting and reach out to us now!
