Who are the Best Macro Influencers in India (2024)?

Who is a Valuable asset to your Brand? I am sure you have several options in mind, but the most important one is Macro Influencers. There are some of the best Macro Influencers in India who help brands to keep the doors open for reach and engagement in high volume. 

But wait, do you know what it actually is? I will share a proper definition and highlight the top Macro Influencers in India (2024). The blog will also uncover the major difference between Macro and Micro-Influencers in India.

Read out the blog till the end-

Define Macro Influencers

It is a type of social media influencer that has between 100,000 and 1 million followers on any social media app, such as Instagram, YouTube, etc. Those brands who are interested in increasing their reach largely connect with macro influencers who have the potential to help those brands and will definitely ease their efforts in this.

How have they built their following? Any idea? Well, the reasons are:

  • Sharing high-quality content
  • Using right Hashtags
  • Taking support of Social media tools

Every Brand sees them as trusted, and they believe Macro Influencers are the ones who can help them grow their Brand in the market. 

List of Best Macro Influencers in India (2024)

Are you clear now what macro influencers are and their key role? Let me share some of the top Macro Influencers in India with their details. Have a look-

Vikram Singh Chauhan

Have you seen the “Jaana Na Dil Se Door” and “Ek Deewana Tha” shows? Yes? There was a lead actor in those television shows named Vikram Singh Chauhan, who is not only a renowned actor these days but also an influencer. 

The most interesting thing to know is this influencer has 1 million followers on Instagram. When you look at his Instagram profile, you will find out the actor shares pictures and videos of his day-to-day busy life, fitness routine, and many more. This popular influencer has collaborated with tons of brands. 

Shenaz Treasury

Looking for the best Macro Influencers in India? Have you heard about Shenaz Treasury? She is a popular Indian actress, model, and travel vlogger. The reason why you should contact her for your Brand is that she has over 1 million followers on the Instagram platform. Sounds great!

Shenaz Treasury loves to travel, and when you land on her Instagram profile, you will find she mostly posts her travel videos. If your only demand is to contact those Macro influencers whose content is more engaging, Shenaz Treasury is the right choice. Do you have a goal of increasing brand awareness and sales? Shenaz Treasury is the best Macro influencer for your business. 

Anunay Sood

If you are searching for travel influencers, your search ends here. I will tell you about Anunay Sood. He is another top influencer plus photographer who has more than 1 million followers on Instagram. 

This travel influencer has great expertise in travel photoshoot and the man has been featured in multiple publications. Now, if I talk about top brands like MakeMyTrip, Anunay Sood has collaborated with them. In short, he is a top travel influencer in India.

Soumya Gupta

I will mention one of the best Macro Influencers in India who is a popular for beauty and lifestyle influencer. Yes, you heard that right! Soumya Gupta is a well-known influencer getting a huge popularity for makeup tutorials, skincare tips, and product reviews. 

How many followers does she have? Soumya Gupta has 880k followers on Instagram. There are various makeup and skincare brands who collaborated with her for their product promotion. Ultimately, she shares her expertise related to makeup products and skincare with her followers. 

Shivani Singh

What If I say there is a Macro influencer who has 815k followers on Instagram? Will you contact her for your brand promotion? If the answer is yes, delay no further in connecting with Shivani Singh. She has built her name in the fashion industry, and she is currently the best Mumbai-based fashion and lifestyle influencer. 

Those who are searching for the best Macro Influencers in India should contact her first. There are numerous fashion and lifestyle brands with whom she has collaborated and promoted their products on the Instagram platform. When you scroll through her feed, you will find fashion-related posts, travel and food. 

Samay Raina

Samay Raina has approx 580k followers on Instagram and 1.1 million subscribers on YouTube. For those who don’t know about this influencer, let me tell you that he is popular for comedic content. Samay Raina is also popular for live game streaming.

Through all this work, he has gained a large number of followers. Besides all this, I researched and found that Samay Raina is even a chess player and commentator. I am sure he is the one with whom you want to collaborate for your Brand.

Macro vs. Micro-influencers: What’s the Difference? 

Firstly, both are different. Many get confused about both these types of social media influencers. Below, I will share a few points that make you crystal clear on the difference between Macro and Micro-Influencers.

  • The key goal of macro-influencers is to offer a wider reach, whereas micro-influencers will help provide higher engagement rates. 
  • The charges of Macro-influencers are high, but Micro-influencers will be cost-effective for your Brand.
  • Macro-influencers are perceived as more commercialized, so discuss the level of authenticity before working with them. Micro-influencers are well-known for their authenticity and relatability.
  • Consult the best Macro-influencers for one-off campaigns or larger-scale initiatives, whereas Micro-influencers are ready to shake hands for ongoing collaborations.

Conclusion

If “how to improve social media growth and brand awareness” is bouncing around your head, keep in mind that there are the best Macro Influencers in India who are ready to help you. Growing your Brand in the market will not be so challenging now. I have given you a complete list of Macro influencers in India. Furthermore, I have explained to you the difference between Macro and Micro-influencers. If you still have questions, drop them in our comment section.

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